SEO for Credion’s commercial search questions.
Credion’s work with upMention focuses on organic visibility around business finance. By choosing the most important commercial search opportunity every month, Credion grew into more relevant visibility and qualified leads.
Relevance as the starting point for SEO.
- Top 3 positions
- 82
- Top 10 positions
- 212
- visitors per month
- +1.250
- channel for qualified leads
- #1
Period: January 2025 – August 2026.
Start with relevance.
The case focuses on SEO: the connection between search questions, website content and visibility in search engines. The aim is to align relevant information more closely with the audience’s questions.
Focus on commercially relevant topics.
The approach emphasises topics that matter to Credion and its audience. The objective is information that fits the needs of business owners. More content is not a goal in itself.
Read more about our approach to SEO →More visibility on the topics that matter.
Top-3-posities in Google
- More visibility on commercial topics
- More relevant organic visitors
- More qualified leads
In May 2026, organic search delivered more qualified leads than any other marketing channel, according to Credion.
“You have really delivered results.”
Camden Andrews, CredionVisibility in Google and in AI.
upMention optimises Credion’s visibility in AI systems alongside Google. We measure this AI visibility continuously and report on its development. This way, Credion’s visibility keeps rising in Google and in AI systems alike.