We combine what your organisation, customers, market and data show. Together we then pick one commercial priority, translate it into a plan for 30, 90 and 365 days and execute it with strategists, marketers and developers.
We bring organisation, customers, market, behaviour and results together.
02
Choose
We decide what can make the biggest difference now.
03
Execute
We put strategy, marketing and technology to work with purpose.
WHAT YOU GET
Not a report for the drawer. A plan that actually gets executed.
You don't get a long list of loose opportunities. We make one commercial choice concrete and lay out what needs to happen, who owns it, what it costs and how we measure the result.
We don't just advise on what should happen. Our teams can also execute it.
The growth plan
01
Commercial priority
The question that gets attention first.
02
Desired result
A clear description of what needs to change.
03
Work
The concrete actions needed to get there.
04
Ownership
Who owns it, on your side and on ours.
05
Planning
Actions for the next 30, 90 and 365 days.
06
Budget and capacity
What it takes to make the choice executable.
07
Measurement
How we know whether the approach is working.
BLIND SPOTS AND FRICTION
Where is growth being left behind?
Growth rarely gets stuck on a single channel. Sometimes a sharp choice is missing. Sometimes marketing is reaching the wrong people. And sometimes the tech is making further growth unnecessarily hard.
01
A promising audience isn't being reached yet.
02
What the organisation promises doesn't match what customers experience.
03
Customers voice a need that no clear offer answers.
04
Marketing and sales are working towards different goals.
05
Employee knowledge isn't being put to use.
06
A website, system or manual process is holding back conversion and scale.
We're not after an exhaustive list of options. We're after the choice that can create the most movement right now.
WHAT WE INVESTIGATE
We bring inside and outside together into one commercial picture.
Good commercial choices rarely start with new information. Usually the information is already there, spread across people, systems, customers and the market. We bring it together and use only what's needed to properly answer the commercial question.
From inside
From outside
Organisation
Ambitions and commercial goals
Leadership and employees
Sales, marketing and service
Processes and systems
Results and financial information
Customers
Conversations and interviews
Reviews and customer questions
Needs and objections
The customer journey
Use of products or services
Market and competition
Competitors and positioning
Products, services and pricing
Market developments
Vacancies and investments
Online visibility
Digital environment
Search behaviour
Websites and platforms
Social media
AI answers and mentions
Public data sources
Every organisation is different. That's why we only investigate the information that helps make better commercial choices. Sometimes that's a conversation. Sometimes data. Usually both.
We combine insights from internal systems, conversations, customer feedback, online behaviour and public sources into one overview.
The answer isn't automatically a campaign, a new website or a strategy report. We only deploy the disciplines needed to reach the chosen result.
Strategy
What do we choose?
We investigate the market, customers and organisation and translate this into sharp positioning, a proposition and a commercial priority.
Concretely
Market and customer insights
Positioning
Proposition
Commercial choices
Growth plans
AI and market research
Result
A clear course and a concrete plan.
Marketing
How do we reach and convince the right people?
We translate the chosen course into visibility, content, campaigns and a customer journey that fits what people actually need.
Concretely
Findability (SEO & AI)
Content
Campaigns
Conversion
Social media
Email marketing
Result
More relevant attention, trust and enquiries.
Technology
What can be simpler, faster or more scalable?
We build digital solutions that support commercial growth. From websites and AI solutions to customer portals, dashboards and smart automations.
Concretely
Websites
Customer portals
Internal tools
Dashboards
AI solutions
Automations
Result
Less manual work and a faster, more measurable process.
FROM CHOICE TO RESULT
Measure, learn and choose again.
Every month we discuss what's been done, what's changing with customers and in the market, and what results are showing up. Then we decide what to keep, adjust or take on as the next priority.
01
Understand
We pull together the most important information.
02
Choose
We settle on one commercial priority.
03
Execute
We deploy strategy, marketing and technology.
04
Measure
We make visible what actually changes.
05
Learn
We look into why something is or isn't working.
06
Adjust
We update the plan for 30, 90 and 365 days.
Better together
They went before you.
“upMention helps you see the opportunities you don’t spot yourself, and translates them into a clear direction and concrete next steps.”
Frank Schel, owner
THIS IS HOW YOU GROW
Tell us where you're stuck.
Share where growth is falling behind or where work inside your organisation isn't coming together well. You don't need to know yet whether the answer lies in strategy, marketing or technology. We'll get back to you within one working day.